Timeline: 1930 to 1939
1937
Rita Cansino adopts the screen name, Rita Hayworth, during the shooting of her 13th film, “Criminals of the Air”. David O. Selznick, the producer who left MGM to form “Selznick International Pictures”, is very taken with the young actress, Ingrid Bergman when he sees her in the new Swedish…
1936
Pope Pius XI issues a Pontifical Encyclical that recommends the boycotting of indecent films and congratulates the American Catholic Church’s “Legion of Decency” on their activities. Irving Thalberg, MGM’s production chief and the “Boy Wonder” of Hollywood, dies at 37 of pneumonia. Stan Laurel and Oliver Hardy leave…
1935
RKO, Warner Bros., and Paramount are summoned to appear before a grand jury on charges of monopolistic practices. Mary Pickford and Douglas Fairbanks are granted a divorce. Joseph Schenck and Darryl F. Zanuck buy controlling interest in the Fox Film Corporation that will be merged with their company,…
1934
Movie theater box–office receipts begin to rebound. Weekly attendance has now increased to 70 million per week. Production guidelines for a film’s moral content, which are outlined in “The Motion Picture Production Code” of 1930, are revised and expanded. The Studio Relations Committee (SRC) which oversees the enforcement of…
1933
According to statistics published by the U.S. Ministry of Commerce, American cinema attendance has dropped by 56% since 1928. RKO’s production chief, David O. Selznick, leaves the company to produce pictures for MGM. Registering a 40% drop in attendance at its theaters, and having produced few successful films,…
1932
Harry Cohn becomes Columbia Pictures’ president, and head of the studio, when Joe Brandt sells his interest in the company to Harry and his brother Jack. The director, Cecil B. DeMille, leaves MGM and returns to Paramount. The Academy of Motion Picture Arts and Sciences adopts an aspect…
1931
RKO takes control of Pathè’s assets. Carl Laemmle, founder and president of Universal Pictures, celebrates his 25th anniversary in the movie business. Mary Pickford buys up all of her silent films. She feels that the recent technical advances in the motion picture industry has made actors in old…
1930
The “Depression” causes movie attendance to drop dramatically. Movie theaters lower ticket prices, give away door prizes, offer matinees and midnight screenings, and finally start adding a second, “B”, feature film to their programs in an effort to increase attendance. Some theaters even promote “Mickey Mouse Clubs” as a gimmick…